The Alexa Traffic Rank gives a statement about the popularity of the tested website.
"The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and is a combined measure of page views and users (reach). As a first step, Alexa computes the reach and number of page views for all sites on the Web on a daily basis.The main Alexa traffic rank is based on the geometric mean of these two quantities averaged over time (so that the rank of a site reflects both the number of users who visit that site as well as the number of pages on the site viewed by those users)."
Source and further information: www.alexa.com.
The traffic ranking of the tested web site is not bad (<= 1'500'000), but can be improved.
Each page of a website should have its own page title, which reflects the content of the page itself. This carries many advantages, e.g. page titles are used for bookmarking and are read by search engines. Unique page titles therefore lead to search engine optimisation.
Further information:
http://www.socialpatterns.com/search-engine-optimization/writing-better-titles/
Some pages sharing the same titles were found.
"Description" is used to summarise the content of a HTML-page as short and incisive as possible. The content of this meta information is not shown to the user in the internet browser, but search engines do use them to a certain extent to evaluate the relevance of a site for the results page.
The description summarises the content in one sentence. The summaries are normally shown on the results page of search engines and contribute a great deal to the choice of web users.
Further information:
http://de.selfhtml.org/html/kopfdaten/meta.htm#beschreibung
Descriptions are either incomplete or not optimised on the tested website. Verify that the homepage and the sub-pages contain an appropriate description (a short and incisive sentence).
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A potential hint has been identified.
A table based layout carries many disadvantages if compared to a purely CSS layout. A CSS layout improves both accessibility and performance.
Further information:
A detailed article by Douglas Bowman can be found onhttp://www.stopdesign.com/articles/throwing_tables/.
Hint for webmasters: Be sure that when embedding third party content, e.g. with iFrame, there are no layout tables included.
On the tested website there are many tables, which most probably are also used for the layout.
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A potential hint has been identified.
This test result is available for registered users and Premium Members.
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A potential hint has been identified.
This test result is available for registered users and Premium Members.
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A potential hint has been identified.
This test result is available for registered users and Premium Members.
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A potential hint has been identified.
Using the ideal number of keywords can contribute to the searchability of a website. However, search engines may class it as "keyword spam" if too many keywords are used.
The number of keywords contained in the tested website is not optimal.
"According to RFC 2616, Internet HTTP Compression is a method to send, from the Web server, an HTTP response message in compressed format to a requesting Web browser.
HTTP Compression saves transfer data volume and reduces web page load time." As there are some known issues with Internet Explorer 6 you may want to disable compression for IE6.
Source: http://www.http-compression.com/
The website does not use or only partially uses a GZIP or deflate compression for html files.
"According to RFC 2616, Internet HTTP Compression is a method to send, from the Web server, an HTTP response message in compressed format to a requesting Web browser.
HTTP Compression saves transfer data volume and reduces web page load time." As there are some known issues with Internet Explorer 6 you may want to disable compression for IE6.
Source: http://www.http-compression.com/
The website does not use or only partially uses a GZIP or deflate compression for CSS files.
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A potential hint has been identified.
This test result is available for registered users and Premium Members.
More than two thirds of the test results will be available to you once registration has been successfully completed.
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A potential hint has been identified.
This test result is available for registered users and Premium Members.
More than two thirds of the test results will be available to you once registration has been successfully completed.
To have full access to the test results, and to be notified about changes in quality of the observed website, please register and upgrade to Premium Membership.
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A potential hint has been identified.
This test result is available for registered users and Premium Members.
More than two thirds of the test results will be available to you once registration has been successfully completed.
To have full access to the test results, and to be notified about changes in quality of the observed website, please register and upgrade to Premium Membership.
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A potential hint has been identified.